Thursday, April 04, 2013

Ideas shed set to be unveiled in Barnsley Digital Media Centre

Taking inspiration from some of Britain’s finest shedworking creatives, Barnsley Digital Media Centre is to unveil its very own ideas shed in the foyer of the County Way building. The 2.4m x 2.4m shed, complete with planting and sculpture, aims to stimulate debate, generate ideas and boost free thinking among the 43 businesses based there.

Companies can book the shed for meetings and there will be philosophy, dance and business growth workshops within and adjacent to it over a two weeks period from April 18. Amanda Lennon, regional director at Oxford Innovation which runs the centre on behalf of the Barnsley council, explained the unusual installation. “The Digital Media Centre is already a creative hub but we wanted to bring that creativity together and give it a focal point. The shed is a fun way of getting people talking and thinking differently.

“Over a two week period in April some of Yorkshire’s leading entrepreneurs will be holding business clinics in the shed so the companies based here can bounce ideas around and examine alternative and innovative ways of working. The shed is all about doing things differently and sometimes a different place or a different setting can help to move everyday patterns of thinking into the sublime.

“All businesses can benefit from creative thinking and for years garden sheds have offered the perfect sanctuary. Dylan Thomas, Roald Dahl and Virginia Woolf were inspired to write their greatest works whilst holed up in their sheds. Now we’re in a truly digital age, the opportunities are limitless.”

The Digital Media Centre is a £10.5m landmark building situated in the creative heart of Barnsley and is a vibrant office and meeting environment, a creative hub for the digital and media industries and home to a growing community of creative businesses. ---------------------------------------------------------------------------------------
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